Every communications service has a lifecycle. That is the simplest reason why 5G, despite all naysaying, will be a commercial reality. As this graph shows, each next generation mobile network, for example, replaces older versions. So 5G inevitably will replace 4G.
That is why work on the next generation of products must always begin before the existing products enter the decline phase.
Some might argue there are obvious business implications. Agility, an organization’s ability to rapidly respond to change, is a highly-recommended organizational capability. Like all such recommended business values, agility arguably matters most when markets are changing substantially and rapidly; when competition is fierce; when customers and their demand have evolved.
In fact, agility is most important for industries and firms that have faced deregulation, globalization and internet-based competition. That applies almost classically to the telecom industry, which many would argue must replace half its current revenue every decade.
That might seem unlikely, but is a simple reflection of the fact that product cycles exist for every communications product, as such cycles exist for every product.
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