Friday, July 8, 2022

By One Rule of Thumb, Home Broadband is a Clear Winner for T-Mobile

T-Mobile has topped one million U.S. home broadband accounts, and  expects to have between seven million and eight million home broadband accounts by 2025.  


If revenue per unit is about $50 a month, or $600 per year, annual revenue at one million accounts is about $600 million. At seven million accounts, revenue is about $2.4 billion. At eight million accounts revenue is about $4.8 billion. 


To be sure, T-Mobile offers discounts to customers who also buy T-Mobile phone service. But the hit to gross revenue is balanced by higher assumed retention. 


If a big tier-one service provider is looking at new revenue opportunities, it is hard to make the case to bother if incremental revenue is not at least $1 billion per year. In that case, T-Mobile home broadband already is one of those rare “new revenue” successes.


No comments:

Post a Comment

Is Sora an "iPhone Moment?"

Sora is OpenAI’s new cutting-edge and possibly disruptive AI model that can generate realistic videos based on textual descriptions.  Perhap...